Wednesday 9th Nov:
This week was the first lecture back after reading week and started to get together with our teams for the major project. We decided before reading week that we would go for the product Milk Tray. I then almost immediately decided to create and iPhone/ Android app for the product. I then decided to come up with different themes that i could use to re design the brand image. My favourite idea I came up with is through research into Cadbury. After discovering that they were ‘the official snack provider for the 2012 Olympic Games’ I decided to go along with an olympic theme. When we came together as a group I discovered that another member of my learning team came up with the same idea of making an olympic style add for Milk Tray. At first I didn’t think this would be an issue then I heard the news that each member of the team should come up with an different ideas and themes. This set me back as I had to rethink of a new theme to use. So I did a bit of research on Apps and discovered that the younger audiences are more engaged with the app market. Meaning that I am going to use cartoon characters and target Milk Tray the App towards kids.
The second part of the lecture involved us having to create a design/layout for a gallery website. During this lesson I learnt how to add hyperlinks and create a navigational structure to a website. I also learnt how to plan and create an appropriate layout for a variety of different website. For example its no point having a website for children with webpages containing very texts and font they couldn’t read and using inappropriate pictures.
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